ONA CORPORATION

MARKETING AND COMMERCIALISATION:

We help you get to know your clients even better.

At Ona Corporation, we are convinced that obtaining the best possible knowledge of your business and your clients is the key to success. Our results are based on modern technologies, as well as a structure which allows you to offer suitable brands, product types and sales channels to your clients, whichever suit your needs best.

A solid understanding of your client and a broad distribution network supporting the direct sales results are the key factors to face the future with the certainty of success.

Areas of activity:
Distribution Channels
To improve our own sales channel and to reach our clients. These are the foundations of a positive distribution strategy. Users have a number of channels available to find what they are looking for. To be present in those channels in order to redirect them to our own booking channel increases customer satisfaction and at the same time the profitability of your business.
Social Networks
To have a presence in the circles of interaction of our guests and to become a part of their community is a synonym for customer proximity. To establish a relationship which crosses the boundaries of the commercial aspects means to take care of our customers and to look after them. If we can create these close relationships between our brand and products and the needs and expectations of our customers, then the success of our business is guaranteed. For this reason, we are very active on social networks.
Revenue Management
A good revenue management strategy is essential to maximise the profitability of our hotels. Location, seasonality, events at the location, our reputation, and many other factors are key to understanding that our customers’ perception of value is constantly changing.

To know this perception of value and to stay ahead of it is a key element for optimal conversion.

Online Reputation
Do we really know what our guests think of our hotel? We might have an idea. But what complaints are there? Could it be that our own staff are hiding mistakes which are being made? All of our clients are opinion leaders with regard to our service and become a very important communication tool for the continuous improvement of our service.
Online Marketing
Understanding how our clients use the internet has become a key aspect. This information allows us to strengthen our main online sales channel and our website.

This results in a competitive advantage which needs tools like web analytics, email marketing, SEO, online advertising, geotagging, etc.

Analysis
Analytics is one of the most important fields. Thanks to OnaSystem®, an operating system developed specifically by our own IT team, we are able to easily collect, understand and analyse great amounts of data. Knowing how to interpret these numbers and to define action plans based on the results is crucial in order to achieve our goals.
Logo Ona System

ONASYSTEM®: MUCH MORE THAN A PMS

ALL BUSINESS LEVELS ON ONE PLATFORM

Ona Corporation has an operating system which goes much further than a standard PMS. It is a custom-made tool which maximises the profitability of your business. Management, analysis, sales and everything you need for all levels of your hotel management, on one platform: OnaSystem®

Hotel Management
A complete front and back PMS:

• Integration with channel managers

• Integration with booking systems

• Pay-per-use

• Billing and accounting

Marketing
A PMS which allows you to get to know your customers:

• CRM – Email marketing

• Satisfaction surveys

• Dynamic reports

• Online Reputation

WE PRESENT ONA CORPORATION

A SOLID GROUP IN A PHASE OF GROWTH

Growth

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Operations Management

Professionals from all areas, from hotel, food and beverage management, HR, construction and decoration etc., will support you and give their professional opinions to turn your hotel into a successful business.More information →